NAVTEQ Customer Profiling
NAVTEQ are the leading supplier of digital maps for satellite navigation systems, they required a campaign to profile their users, allowing the company target future advertisements more effectively. The campaign was nominated for a Revolution Award in the ‘Best use of email’ category 2010.
I built the static templates and integrated them into the Symphony MVC PHP framework used to capture the user data. The data forms used Ajax to pull in drop down JSON data depending on what options a user selected.
- Client: NAVTEQ
- Media: Website
- Technology: CSS, HTML, jQuery, Symfony
- Sector: Automotive